CRANBERY SUPPLEMENTS AS PROPHYLACTIC TREATMENT Assignment

CRANBERY SUPPLEMENTS AS PROPHYLACTIC TREATMENT - Assignment Example From the above boundaries it might be foreseen that in the event that cranberry supplements are extremely valuable, at that point the recurrence of urinary tract contamination will diminish, the side effects of UTI like polyuria and hematuria will diminish, the symptomatic outcomes will show ordinary tally (5000-9000 cu mm) of WBC and decreased degrees of C - responsive protein. The further foreseen result will be the decrease in the recurrence of anti-microbials endorsed or there will likewise be a diminished need to raise the measurement and class of an anti-toxin. This implies however contamination may happen yet it doesn't require the mediation with an anti-infection and the inborn resistance of the body can deal with the circumstance. Further diminished need to raise the measurements and class of an anti-microbial likewise involve that odds of anti-toxin opposition would not be high, if cranberry supplements are regulated (Lane and Takhar,2011) (Wang, Fang and Chen, 2012) The convention will be assessed with the assistance of measurable trial of criticalness and in such manner the â€Å"chi square test† will be performed. Above all else delineated arbitrary examining would be done to determine the example sizes and the cutoff points. Seven gatherings will be shaped with the ladies in the age scope of 18 to 67 years. These gatherings are 18-28 years, 29-38 years, 39â€48 years, 49-58 years, 59-multi year, 69-78 years and 79-88 years. Information will be gathered from the urologists who arrange that these ladies are patients of repetitive urinary tract contaminations. Patients underneath or more the predefined age range won't be remembered for the investigation. Further recently analyzed patients of UTI will likewise be excluded from the examination. After determination of tests the patients in each gathering will be isolated as the trial arm and control arm. The patients of the test arm might be directed cranberry supplements and the patients of control arm will get fake treatment. Anyway as the examination will

Catch 22 And A Few Good Men Essays - English-language Films

Lose-lose situation And A Few Good Men Lose-lose situation and A Few Good Men Lose-lose situation is a novel about the Second World War. It is determined to the island of Pianosa, which is off the shoreline of Italy. It is set toward the finish of the war while the Germans are on the run and being pushed out of Italy. The book centers around a bomb gathering, all the more explicitly a unit wherein a bombardier named Yossarian is allocated to. Yossarian is disturbed on the grounds that every one of these individuals he doesnt even know (the Germans) are attempting to execute him. The epic is exceptionally difficult to comprehend as a result of the manner in which it is composed. It is useful in books about the military to have a period date gathering so you recognize what is happening. This book doesnt have that and is so brimming with streak backs and glimmer advances that it made my head turn. It wasnt ineffectively composed however it was hard follow. It has numerous specialized mistakes, for example, having helicopters for search and salvage while helicopters werent utilized in military help until the Korean War. The story is a decent one however portrays military life as a joke nearly. The vast majority of the servicemen in this book had no control and did essentially however they wanted. Yossarian experiences the entire story attempting to escape his group and return home. His concern is the leader of the gathering continues raising the quantity of missions required to fly before the turn home. Each time he draws near the raise the number on him once more. Through everything he attempts every one of these plans to get sent home he acts wiped out and attempts to act insane. At the point when he attempts to acts insane he feels that he has an ideal intend to get sent home since there was a standard that any individual who was insane was unfit to serve in the rigors of battle, yet the standard said they needed to request to be grounded. At the point when he goes to get himself grounded he finds there is a trick. Dilemma says that any individual who requests to be grounded isn't insane on the grounds that perceiving threat is the procedure of a balanced brain and anybody with a normal psyche isn't insane. That is the fundamental story line of the book. A Few Good Men is a film about the preliminary of two Marines for homicide. The primary characters are Lt.j.g. Dan Kaffey and Lt.Cmdr Joanne Galloway. They are the two legal counselors in the Judge Advocate General Corps of the Department of the Navy. They are the resistance lawyers for Lance Corporal Dawson and Private First Class Downey. Dawson and Downey were accused of killing an individual from their crew, Private First Class William Santiago. The explanation that they slaughtered him was in fact a mishap. They were attempting to dimness him when something turned out badly. They were training him because on the grounds that he broke the hierarchy of leadership and went outside his unit for help. In the Marine Corps that isn't right since it makes the Marines in your hierarchy of leadership resemble a lot of dolts. The two Marines, Dawson and Downey were requested by their detachment authority who thusly was arranged by the contingent administrator to train Santiago. The two Marines would not like to give a break for least prison time in light of the fact that the accepted that they don't did anything incorrectly they were following requests and they didn't plan to kill him. The film discusses a code that Marines follow particularly Marines forward sent on tense circumstance. Fundamentally the code said that the unit and the crucial first all different things are auxiliary including solace and individual security. The Marines overcome the preliminary and are discovered blameless in light of the fact that they were just after requests and didn't plan to slaughter Santiago. They were seen as blameworthy of lead unbecoming of a Marine and were despicably released from the Marine Corps. The unit officer Colonel Jessup was set to be court martialed for requesting the Code Red (inception) and Kaffey and Galloway look like saints for discovering reality and correcting the wrongs. At the point when you think about these two works you get yourself

A Beginners Guide to Yoga essays

A Beginners Guide to Yoga expositions Expanding back torment, seething pressure, the beginning of a headache . . .who hasnt encountered a few or these sensations eventually? Finding a remedy for these distresses would deify their pioneer and for all intents and purposes guarantee sainthood. In spite of the fact that not a panacea, yoga is a close to fix just for accomplishing unwinding and internal harmony. Yoga, which implies association or parity (1), goes back farther than 2,500 years prior to the consecrated Hindu religion. The antiquated Rig-Veda (Knowledge of Praise) contains songs made by kavi (soothsayer artists) ready to look past their five detects. The songs detail their delights and bits of knowledge, and structure the premise of antiquated Yoga (2). Fans of Yoga today despite everything look for these euphorias and bits of knowledge, and have different types of Yoga to seek after to assist them with accomplishing them. Much the same as a bloom can have numerous petals that stretch out from one stem, Yoga has numerous sorts that all offer essential things. The four structures follow: 3. Raja Yoga (the study of mental control) 4. Gyana Yoga (the way of information) While these types of Yoga may seem unique, truly they supplement one another. Raja Yoga, the study of mental control, contains three developments, MantraYoga, Kundalini Yoga, and Hatha Yoga (3). These methods of Yoga target control of mental changes and accomplishing the supreme. Hatha Yoga, the most popular among them, looks for a change through physical decontamination and fortifying. The objective of Hatha Yoga is to amplify the consciousness of the body and psyche. Advancing from two Sanskrit words, Hatha truly comprises of two planets: ha, which means sun, and tha, which means moon. These two planets represent the two parts of the body and brain. Hatha Yoga intends to even out these two parts to make a completely working person. Struggle rises, in any case, when one side regularly overwhelms the other yet is never totally freed of its partner. The vast majority have been prepared to favo... <!

Not accepting the Treaty of Versailles - Free Essay Example

The Treaty of Versailles was a treaty attended by all victorious nations of the Great War Except for Russia as they were in the middle of a civil war. It was to sort out what would happen to Germany as they were blamed of starting the Great War. The main contributes Nicknamed The Big Three were French premier Georges Clemenceau of France, British prime minister David Lloyd George of Great Britain, and President Woodrow Wilson of the United States of America. The Treaty also put the blame for starting WW1 on Germany and it therefore had to pay reparations. Original figure was 6,600,000,000 goldmakrs, an very harsh but possible figure; this was reduced by the Dawes Plan and the Young Plan later. One must not forget that Germany enforced even harsher terms on Russia in the treaty of Brest-Litovsk, so the complaints may sound somewhat hypocritic. However, having to accept the blame really angered many Germans, as they saw the war as the result of everyones mistakes. It was probably more the fact of defeat and the revolution in Germany that created underground aggression than the treaty itself that had this effect. Many hardline German nationalists also felt in some sense cheated of their victory over Russia. The dreams of boundless expansion in Eastern Europe lived on. Within Germany particular venom was directed against those who signed the armistice whom Hitler and others routinely called the November criminals. The team that actually tried to negotiate in Paris and Versailles was not vilified to anything like the same extent. The reparations were widely seen as the harshest element of the Treaty of Versailles. For many the restriction of the size of the army to 100,000 men was also very irksome, and this clause of the treaty was never observed. A further cause of intense resentment was two attempts to go beyond the treaty. In 1921 Polish irregulars (with the approval of the Polish government) tried to seize the plebiscite area of Upper Silesi a before the plebiscite was held, and they were kept at bay by various Friekorps and units of the British Army. Then, in 1923, the French and Belgians occupied the The terms of the Treaty of Versailles. The treaty can be divided into a number of sections; territorial, military, financial and general. Territorial The following land was taken away from Germany : Alsace-Lorraine given to France Eupen and Malmedy given to Belgium Northern Schleswig given to Denmark Hultschin given to Czechoslovakia West Prussia, Posen and Upper Silesia given to Poland The Saar Danzig and Memel were put under the control of the League of Nations and the people of these regions would be allowed to vote to stay in Germany or not in a future referendum. The League of Nations also took control of Germanys overseas colonies. Germany had to return to Russia land taken in the Treaty of Brest-Litovsk. reparations it seemed clear to Germany that the Allies wanted nothing else but to bankrupt her. Germany was also forbidden to unite with Austria to form one superstate, in an attempt to keep her economic potential to a minimum. General There are three vital clauses here: 1. Germany had to admit full responsibility for starting the war. This was Clause 231 the infamous War Guilt Clause 2. Germany, as she was responsible for starting the war as stated in clause 230 was, therefore responsible for all the war damage caused by the First World War. Therefore she had to pay reparations the bulk of which would go to France and Belgium to pay for the damage done to the infrastructure of both countries by the war. Quite literally reparations would be used to pay for the damage to be repaired. Payment could be in kind or cash. The figure was not set at Versailles it was to be determined later. The Germans were told to write a blank cheque which the Allies would cash when it suited them. The figure was eventually put at 6,600 million a huge sum of money well beyond Germanys ability to pay 3. A League of Nations was set up to keep world peace. In fact the first 26 clauses of the treaty dealt with the Leagues organisation. The Treaty of Versailles was a treaty attended by all victorious nations of the Great War (Except for Russia as they were in the middle of a civil war It was to sort out what would happen to Germany as they were blamed of starting the Great War. The main contributes Nicknamed The Big Three were French premier Georges Clemenceau of France, British prime minister David Lloyd George of Great Britain and President Woodrow Wilson of the United States of America. The Treaty also put the blame for starting WW1 on Germany and it therefore had to pay reparations. Original figure was 6,600,000,000 goldmakrs an very harsh but possible figure this was reduced by the Dawes Plan and the Young Plan later One must not forget that Germany enforced even harsher terms on Russia in the treaty of Brest-Litovsk, so the complaints may sound somewhat hypocritic. However having to accept the blame really angered many Germans, as they saw the war as the result of everyones mistakes. It was probably more the fact of defeat and the revolution in Germany that created underground aggression than the treaty itself that had this effect. Many hardline German nationalists also felt in some sense cheated of their victory over Russia. The dreams of boundless expansion in Eastern Europe lived on. Within Germany particular venom was directed against those who signed the armistice whom Hitler and others routinely called the November criminals. The team that actually tried to negotiate in Paris and Versailles was not vilified to anything like the same extent. The reparations were widely seen as the harshest element of the Treaty of Versailles. For many, the restriction of the size of the army to 100,000 men was also very irksome and this clause of the treaty was never observed. A further cause of intense resentment was two attempts to go beyond the treaty. In 1921 Polish irregulars (with the approval of the Polish government) tried to seize the plebiscite area of Upper Silesi a before the plebiscite was held, and they were kept at bay by various Friekorps and units of the British Army. Then, in 1923, the French and Belgians occupied the The terms of the Treaty of Versailles. The treaty can be divided into a number of sections territorial military financial and general. Territorial The following land was taken away from Germany : Alsace-Lorraine (given to France Eupen and Malmedy given to Belgium Northern Schleswig given to Denmark Hultschin given to Czechoslovakia West Prussia, Posen and Upper Silesia given to Poland The Saar Danzig and Memel were put under the control of the League of Nations and the people of these regions would be allowed to vote to stay in Germany or not in a future referendum. The League of Nations also took control of Germanys overseas colonies. Germany had to return to Russia land taken in the Treaty of Brest-Litovsk. Some of this land was made into new states Estonia Lithuania and Latvia. An enlarged Poland also received some of this land. Military Germanys army was reduced to 100,000 men the army was not allowed tanks She was not allowed an airforce She was allowed only 6 capital naval ships and no submarines The west of the Rh ineland and 50 kms east of the River Rhine was made into a demilitarised zone No German soldier or weapon was allowed into this zone. The Allies were to keep an army of occupation on the west bank of the Rhine for 15 years. Financial The loss of vital industrial territory would be a. France and Britain threatened to continue the war if they didnt accept, and the German generals told the government that Germany was in no position to fight effectively. This was because they were running out of raw materials food men and ammunition so there was a great chancee losing the war. Not accepting the Treaty of Versailles would have resulted in the war being reopened. Some German politicians were in favour of this for example the Chancellor, Scheidemann, and the Army Minister Noske who resigned rather than accept the treaty. However, the senior German generals said the the army was in no position to resume fighting. The military and many politicians also feared that a resumption of the war would lead to a massive and possibly successful Communist uprising in Germany. France and Britain threatened to continue the war if they didnt accept, and the German generals told the government that Germany was in no position to fight effectively. This was because they were running out of raw materials, food, men and ammunition so there was a great chanceof losing the war. Not accepting the Treaty of Versailles would have resulted in the war being reopened. Some German politicians were in favour of this, for example, the Chancellor, Scheidemann, and the Army Minister, Noske, who resigned rather than accept the treaty. However, the senior German generals said the the army was in no position to resume fighting. The military and many politicians also feared that a resumption of the war would lead to a massive and possibly successful Communist uprising in Germany.

Healthy Food Vs Unhealthy Food - 1043 Words

Healthy food vs unhealthy food, knowing the difference and what it does to our body and why some of the food we eat causes obesity. They both have a similarity, but there is a huge difference in healthy and unhealthy food. The main difference are taste, cost, and health. You will see a difference in the costs, but not a huge difference, but we are still saving money from not eating healthy food. Buying cheaper food and healthy food you will see the quality and quantity. Especially, how it looks, feels, and how much comes with the product. I feel like our rate of obesity is so high because healthy food is more expensive than eating junk food or fast food. When eating healthy there are a good amount of benefits compared to not eating†¦show more content†¦Just about every fast food restaurant offers some kind of healthy alternatives today. Whether it’s grilled chicken sandwiches, wraps, or salads, there is usually something for everyone. One thing to keep in mind is that healthier options generally tend to be a little more expensive. But because it is fast food, you are still going to save money over homemade foods. (2017, July 5). Healthy food quality and quantity. Yes , you are paying more for healthy food and yes, you do get less product from paying their expensive healthy food. When you are buying healthy food they already have them package individually so the food you buy will have just amount of calories you want and just enough of nutrients. Having such good quality from eating healthy food, it will make you fuller faster because of the product they put in the meat, snacks, and drinks. There are a few disadvantages of eating unhealthy cheap food because sometimes the product they make contains too much salt and fat. Which is why sometimes cheap food has bad quality for the price you are getting. Unhealthy foods contain unhealthy product do not get me wrong though, there are some cheap food that does have great quality in their food. You just have to pick out the right stuff for the right prices. There is not a huge price difference in healthy food or unhealthyShow MoreRelatedHealthy Foods Vs. Unhealthy Foods1939 Words   |  8 Pagesshop for healthy foods? Studies prove that the expense of vegetables, fruits and organic products, have caused the obesity levels in the U.S. to increase dramatically. Healthy foods should be cheaper than junk foods because we shouldn t be paying more to live a healthier lifestyle. In our society, healthy choices are sometimes a lot harder to make than unhealthy ones; going to the gym vs. staying home, ordering a salad vs. French fries or buying healthy groceries vs. unhealthy ones. Healthy foodsRead MoreCauses Of Junk Food Essay855 Words   |  4 Pages12 July 2017 The Quick Solution: Junk Food Studies show that a minimum of 1 in 4 people eat junk food every single day (â€Å"11 Facts About American Eating Habits†). It may appear as a small portion, but in reality that is almost one billion, seven hundred fifty million individuals who are consuming processed, fried,and baked foods daily. Even though these foods have no nutritional value and can lead to different health problems, people would rather eat junk food because of its conveniency and its wayRead MoreObesity : A Healthy Lifestyle919 Words   |  4 PagesToo many people are obese. Americans are becoming very lazy and are less motivated to work out or exercise. Americans are also becoming dependent to fast unhealthy food places to eat every day. Americans need to choose a healthy lifestyle vs. an unhealthy lifestyle because being healthy is essential in today’s competitive world. According to Center of Disease Control in 2013 it states that 35.7% of Americans are obese. Obesity is a very harmful disease that can be cured from good nutrition andRead MoreWhy Does America Have An Obesity Problem?1600 Words   |  7 Pagesresponsibility to keep one’s self healthy, but are there ways the government can strive for an overall healthier diet for Americans? Can we change the manipulative ways of Super Markets and persuade them to look past profit? The American government should put in effort to provide a better dietary path for American citizens by working on motivating individuals to make better choices in their diet, pushing Super markets and industries to work together to lower prices of healthier foods, and placing policies andRead MorePROPOSAL TO REDUCE UNHEALTHY EATING HABIT AMONG STUDENTS AT MEMORIAL UNIVERSITY OF NEWFOUNDLAND758 Words   |  4 Pagespurpose of this study is to r educe the unhealthy eating habits among MUN students through investigating the reasons that lead to unhealthy eating habits and showing the harms that are caused by unhealthy diets to make students aware of their food and health choices. Suggestions will be made for students to manage the menu and evaluate balanced nutrition. Historical Background Students at Memorial University are facing great pressure from school and work. A healthy eating habit can help students toRead MoreThe Problem With Today s Adolescent Society1432 Words   |  6 Pagesvery unhealthy lifestyle that if not taken under control, could potentially lead to Type II Diabetes or high cholesterol. Some people believe that the kids’ parents should be leading their children in the right direction but the parents may not have the correct education or understanding for knowing the components of a healthy diet and lifestyle. On the other hand, other believe that childhood obesity comes from fast food and the media offering the consumers a very cheap way to an unhealthy mealRead MoreEssay about Health Benefits of the South Beach Diet823 Words   |  4 Pagesonly healthy foods and in limited amounts, the South Beach diet proves to be an effective and safe path to weight loss. South Beach permits foods which are high in fiber and low in saturated fat such a s whole grain rice, salmon and nuts. The diet does not exclude any particular class of food, fats or carbohydrates for example, but insists that foods high in cholesterol, such as bacon, be avoided. Yet, this is not the only restriction of the diet. South Beach also limits the amount of food consumedRead MoreObesity : The Current State Of Obesity1518 Words   |  7 Pagesa greater than that of other countries who live healthier lifestyles. Living healthy lifestyles is a great goal for a country to look towards achieving, and encouraging these lifestyles can benefit the country as well as the people. There are a lot of benefits for living healthy lifestyles, while there are also many negatives to living an unhealthy lifestyle. Taxing fatty foods would help to encourage buying healthy foods, and it could reduce obesity rates in America. There are a couple of problemsRead MoreThe Speech : Plant Based Diet1065 Words   |  5 Pageshave had a plant-based diet and a diet made up of p rocessed food and meat, and based on my experience and research it is clear that a plant based diet is the better choice. D. Preview main points I will be telling you today how plant-based foods are healthier for you, how it will help improve your mental health, and how eating plant based foods is cheaper. (Transition) Before I get ahead of myself I will tell you how plant-based foods are far healthier for your body than animal products. IIRead MoreThe Current State Of Obesity1526 Words   |  7 Pagesa greater than that of other countries who live healthier lifestyles. Living healthy lifestyles is a great goal for a country to look towards achieving, and encouraging these lifestyles can benefit the country as well as the people. There are a lot of benefits for living healthy lifestyles, while there are also many negatives to living an unhealthy lifestyle. Taxing fatty foods would help to encourage buying healthy foods, and it could reduce obesity rates in America. There are a couple of problems

International Marketing For Potential Foreign Market Essay

LO1: Understanding the concept of international marketing for potential foreign market: To: International Marketing Director From: Adopting the International Marketing Approach Subject: Internationalization of Hilfiger Date: (AC 1.1) Why Hilfiger Have to develop international marketing International marketing is a most renowned concept in today’s globalized world. It is the application of marketing principles in more than one country. Hilfiger should develop international marketing for the following reasons: New revenue potential: New market share will indeed generate more profit. If we are able to successfully introduce our product in other countries then it will help us to grab more revenue potential. Since clothing is one of the basic needs as well as luxury so international marketing is not be too risky for us. (Anon, 1978) Learning a new culture: International marketing is crucial in learning a new culture. If our company go for international marketing then the company will experience and learn the culture of that country which may cost us. Because we may produce some products which may fail but this will help us in long run to go for another market of same nature in a very cost effective way. The experience of our company in dealing with a new culture will increase. (Anon, 1978) Diversifying company Markets: When a company go internationalized then the market is diversified. So it reduces the risk of any slow down or shut down of a specific market due to anyShow MoreRelated4 Phases of International Marketing Involvement664 Words   |  3 Pagesinvolve in international marketing, they have to do study and analysis of market potential in the country they interested to do business so that they can decide the level of involvement they would like to commit. There are 4 phases of international marketing involvement; which are no direct foreign marketing, infrequent foreign marketing, regular foreign market and international marketing. In no direct foreign marketing stage, the company may not actively involve in international marketing. But yetRead MoreDifferent Levels Of Market Involvement And Modes Of Entry Essay1251 Words   |  6 PagesDifferent levels of market involvement and modes of entry. In global marketing, the marketing across the national boundaries lies between the potential complexities of international marketing which precisely defines what is involved in it. On the other hand the orders received from other national boundaries are responded by the independent broker too. The company is also involved in the transaction of selling its products and services to the broker with some efforts put in along with the considerationsRead MoreWhat Are the Specific Characteristics of the International Marketing Activities Designed and Implemented by Small Firms?1266 Words   |  6 PagesInternational Marketing What are the specific characteristics of the international marketing activities designed and implemented by small firms? As defined Robert W. Rowden (Thunderbird International Business Review, March-April 2001), a small firm (with a maximum of 50 employees) is centralized and personalized through management of an owner-manager. This type of organization provides some advantage such as proximity between manager and employees because there is less hierarchy. FurthermoreRead MoreInternational Marketing Ch 1 Essay1693 Words   |  7 PagesChapter 1 The Scope and Challenge of International Marketing Discussion Questions |1. |Define: | | | |International marketing |Foreign uncontrollables | | |Controllable elements |Marketing relativism Read MoreMarket Entry Strategies1002 Words   |  5 PagesIntroduction Market entry strategies refer to modes of accessing a share of clients en masse in a new environment. This paper will give an overview of different market entry options available and their extent of applicability in the Abu Dhabi National Hotels Company’s effort to enter the US market. It will also evaluate Abu Dhabi National Hotels Company by considering indirect market entry options in entering the US market. Market entry strategies Read MoreMarketing Manager For A Small Company1394 Words   |  6 Pages1. You are the marketing manager for a small company located in the United States that manufactures specialized part for high-end ink-jet printers. The company’s largest customer (Hewlett-Packard) has asked your company to supply parts to 10 of its distribution and repair sites around the world. The company has never sold products outside the United States so this represents a significant step for the company. What stage in the global experience learning curve is the company likely entering and whyRead MoreInternational Marketing: Factors to be Considered in Foreign Markets1657 Words   |  7 Pages1.The International marketing is defined as performance of business activities including price, promotions, product and distribution decision and then the task of marketing research is to systematically collect data, process it in to valuable information which is vital for marketing decision. The information of host country on political stability, cultural attributes and geographical characteristic are required for sound for foreign markets. Information on economic general data on level of growthRead MoreEssay on Wal-Mart Analysis1677 Words   |  7 PagesSupercenters and Sam’s Club warehouse stores, the company operates 2,823 units in the United States, 606 units in six foreign countries, and has 7 joint ventures in the Pacific Rim. Ten strategies have been identified that will ensure continued revenue and market share growth via foreign expansion, the foray into new domestic markets (the urban market) and concentration strategies in existing markets by enhancing the one-stop-shopping appeal of the current units. One red flag that the company analysis uncoveredRead MoreInternational Market and Trade Research in Ireland1550 Words   |  7 PagesInternational market and trade research is beyond the capabilities and needs of the small Irish exporter. Discuss. International Marketing and Trade Research follows the very same path as domestic research, only that there are a few more problems that can arise when entering the international market. Customers in international markets may have very different customs, cultures, and expectations from the same company than those in their own mother country. In this case, secondary information mustRead MoreThe Cultural Differences Of International Marketing1255 Words   |  6 PagesHaving examined the notions of Consumer Ethnocentrism and Country-of-origin effects, we can assume that nowadays the job of a marketer has become quite difficult. International Marketing is very challenging since the key to success is hidden behind the ability of a marketer to adapt rapidly to the changes that a multicultural marketplace entails. Today’s managers of global firms must deal with many obstacles in order to ensure the interests of their businesses in other countries (Research Methodology

What Is Globalization free essay sample

What is globalization Shift toward more integrated and interdependent economy. Free trade is a policy in international markets in which governments do not restrict imports or exports. However, most governments still impose some protectionist policies that are intended to support local employment, such as applying tariffs to imports or subsidies to exports. Lower price Some countries Technologies Centralization has revolutionized the transportation business, significantly erring the costs of shipping goods over long distances.Reduce chipping cuts Employment lowering the costs of shipping goods over long distances. Benefits Cost A number of political, economic, and legal factors determine the costs of doing business in a country. With regard to political factors, a company may have to pay off politically powerful entities in a country before the government allows it to do business there.The need to pay what are essentially bribes is greater Risk t rises, demons rat ions, t errors, and violent conflict Thus, a legal risk can be defined as the likelihood that a trading partner will opportunistically break a contract or expropriate property right s. We will write a custom essay sample on What Is Globalization or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When legal risks in a count rye are high, an into New Zealand cut its corporate tax rate from 30% to 28% last year and eliminated certain deductions, making the cut fiscally neutral. Investors have prospered, with the countrys benchmark stock index, the NZ 50, up 24% over the past 12 months.We determined the Best Countries for Business by grading 141 nations on 11 different factors: property rights, innovation, taxes, technology, corruption, freedom (personal, trade and monetary), red tape, investor protection and stock market performance. Forbes leaned on research and published reports from the following organizations: the Central Intelligence Agency, Freedom House, Heritage Foundation, Property Rights Alliance, Transparency International, World Bank and World Economic Forum. What is globalization free essay sample Globalization, â€Å"refers to processes of international integration arising from the interchange of world views, products, ideas, and other aspects of culture† (Merriam-Webster, 2014). Since the 1980’s the impact of globalization has been on the rise. Western cultures are bringing about new ways of culture while indigenous people are modifying their traditional ways to western civilization. I will be discussing two non-western cultures and the effects of globalization. The two cultures that will be discussed are the Zimbabwean and Japanese cultures (Watson, 2006). McDonald’s began in 1954 in Los Angeles where it was known as just a cheap, clean, burger joint. Ray Kroc who was a salesperson wanted to expand this concept and signed a contract with the owners (Koetse, 2012). In 1971, McDonalds made its way to Japan where it began to introduce western fast food. Some of the challenges that they faced were the menu items, which rice was not offered as part of the menu (Koetse, 2012). We will write a custom essay sample on What is globalization? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The taste of the food was not of tradition for the Japanese and was considered a snack rather than a meal. The â€Å"table manners at McDonald’s â€Å"was not of Japanese tradition. At McDonald’s people ate while standing instead of tradition of everyone sitting and eating together with chopsticks and not their hands. Sharing meals in the Japanese culture is a big part of their tradition as it brings a sense of togetherness. Hamburgers, bread and fries are hard items to share among a family (Koetse, 2012). Prior to the start of McDonald’s, Japan’s culture when it came to meals was sitting all together and eating with chopsticks. In addition, having rice served at every meal was considered the main course while meat with meals was not something of tradition (Koetse, 2012) The Japanese used several decorative bowls to eat from instead of just one and made sure to hold them with both hands. The practice of obentos, which are lunches prepared by the mothers for their children to take to school and eat with their peers, was an important tradition of their culture (Watson, 2006). The influence of McDonald’s making its way to Japan was direct by expanding the corporation of a successful business all over the world. Although, the start of McDonalds in Japan lead to some hesitation because it was looked upon as their culture was being changed to an American way it later became a hit (Koetse, 2012). McDonald’s eventually adapted their menu to meet more of the Japanese food traditions such as rice burgers and teriyaki burgers. In addition, for desert, a green tea ice cream was launched for their taste. The seating was adapted so everyone could sit together and enjoy their meal. With the changes McDonalds has made in Japan fast food is now looked at as something trendy, even teenagers go there to study and hangout with their friends. Fast food is becoming a part of everyday life in Japan (Koetse, 2012) The second non-western culture that was impacted by globalization is the Zimbabwean culture in Africa. The changes with the economy and the liberalization of trade have affected this culture drastically (Muyale-Manenji, 1998). Prior to change, women in this culture were known as farmers and civil servants. Many of them had small businesses selling fruit and vegetables that were grown. Even young children would stay out late at night to help. The impact of the globalization of trade has affected their agriculture production by putting in fertilizers and insecticides at reasonable prices (Muyale-Manenji, 1998). The market of produce is now going to businesspersons looking just to make a high profit for themselves and no credit to where it came from. The removal of boundaries has led to cross border trade and job searching which has increased crime and diseases in this African culture (Muyale-Manenji, 1998). Women are becoming prostitutes to make money, which they are, contracting diseases such as AIDS. Rape cases have increased especially with young children because they are out of their parents’ supervision (Muyale-Manenji, 1998). Further, globalization has had a negative impact on the Zimbabwean’s language. They are no longer speaking there traditional language it was replaced with English. The Zimbabwean people that are speaking in English and not their local language are highly looked upon (Ting-Tooney, 1998). The English language is westernizing the Zimbabwean culture and becoming the way of communication. Their local language is almost becoming a foreign language because of how little it is used (Ting-Tooney, 1998). Culture is â€Å"the customary beliefs, social forms, and material traits of a racial, religious, or social group† (Merriam-Webster, 2014). Culture is what makes a group stand out from anyone else. Globalization can have a positive and negative affect on cultures. It allows other cultures to interact with each other and interchange new ideas on ways of life. With the Japanese culture, globalization had a positive affect however, the Zimbabwean culture it affected them in a negative way (Ting-Tooney, 1998).